Sustainable design of urban-rural value chains


In the Vorpommern region, with its centers Greifswald and Stralsund, there are urban-rural contrasts which lead to a conflict between urban and rural demands. The current use of land has negative impacts on biodiversity and climate in the area. Further, agricultural products are often exported before being processed on-site, leaving no chance for creating added-value.

Goals and approach

VoCo aims to create and improve sustainable land use value-chains under the consideration of urban-rural partnerships. Value-creation potentials will be analyzed for this purpose. In exchange with regional actors, options for multifunctional land uses as well as selection criteria for model projects will be developed. In the end, regional ecosystem services should be enhanced and indicators will be tested for use in evaluations.

Expected results and transfer

Selected model projects for the production and marketing of sustainable agricultural products and biomass fuel collected from landscape maintenance will be implemented. The sustainable land use projects will be directly linked to developed educational opportunities incorporating places of experience and learning with sustainable land use. The experiences and results regarding sustainable value creation will be prepared as "lessons learned" and provided in brochures and guides for practical use.

Project Lead / Contact

Prof. Dr. Volker Beckmann
Greifswald University
Soldmannstraße 23
17489 Greifswald
Telephone: +49 3834 420 4122
Email: volker.beckmann@uni-greifswald.de

VoCo: Trade Fair for Regional Products in Greifswald © Wirtschaftsfördergesellschaft Vorpommern / Henry Dramsch
VoCo: Trade Fair for Regional Products in Greifswald © Wirtschaftsfördergesellschaft Vorpommern / Henry Dramsch

Project Profile

Funding Measure:

Project Cluster:
Regional Products

Project Title:
VoCo – Vorpommern Connect – Designing and Evaluating Sustainable Urban-Rural Value Chains

01.08.2018 – 31.07.2023

Project Number:

Funding Amount:
2.441.399 €

- Hanseatic City of Greifswald
- Vorpommern-Rügen County
- Vorpommern-Greifswald County
- Michael Succow Foundation, Greifswald

Website: https://vorpommern-connect.de/

June 2020